Compliance & Outreach Guidelines.

Last updated: June 2026 Applies to all PropScored clients Questions? stephen@propscored.com

1What PropScored Is

PropScored is a lead generation platform for real estate professionals and investors. We source property data from public records, county filings, and licensed data providers — score it using a proprietary algorithm — and conduct automated outreach to property owners on your behalf, including email sequences, direct mail, and ringless voicemail where prior written consent has been obtained. When a property owner responds, that lead is delivered to you for direct follow-up.

2Division of Responsibility

PropScored runs the automated outreach pipeline on your behalf. By subscribing, you authorize that outreach and agree to indemnify PropScored for any claims arising from it. PropScored operates its outreach systems in compliance with applicable law. You are solely responsible for all independent follow-up contact you initiate.

PropScored operates email sequences, direct mail, and — for consented leads — ringless voicemail on your behalf, in compliance with applicable law. You are solely responsible for ensuring any live calls or additional contact you initiate independently complies with applicable federal, state, and local law.

3Permitted Channels

Channel Permitted For Requirement
Email Cold outreach to property owners CAN-SPAM compliance (opt-out, accurate headers, physical address)
Direct Mail (Lob) Cold outreach to property owners No restrictions — NCOA address validation recommended
Live Personal Calls Cold outreach with DNC scrub Human caller, non-ATDS only; DNC-registered numbers must be suppressed
Any channel Consented leads (form submitted with written consent) Prior express written consent on file

4Prohibited Channels

⚠ Prohibited for Cold Outreach

The following outreach methods are prohibited for cold outreach to property owners on PropScored-delivered lists unless the property owner has separately provided prior express written consent:

  • Ringless voicemail (RVM) — classified as a prerecorded "call" under TCPA § 227(b) since Nov 2022; requires prior express written consent for cell phones in all 50 states
  • Automated SMS / text messages — same TCPA § 227(b) consent requirement; Florida § 501.059 adds independent state-law prohibition
  • Predictive dialer / ATDS outbound calls — TCPA § 227(b) applies; only live human calls avoid this requirement

Consent exception: if a property owner submits a form that includes explicit written consent for phone, text, and voicemail contact, all channels become available for that specific lead.

5Live Personal Calls

Live calls made by a human from a regular phone (no prerecorded voice, no automatic telephone dialing system) are not subject to TCPA § 227(b). They are the most legally defensible voice channel for cold property owner outreach.

The DNC Registry and the Purchase Offer Defense

TCPA § 227(c) prohibits "telephone solicitations" to numbers on the National Do Not Call Registry. Whether a call is a "solicitation" depends on framing. Federal courts (Coffey v. Fast Easy Offer, D. Ariz. 2025; Aussieker v. Aghazadeh, E.D. Cal. 2025) have held that calls offering to buy a property are not "telephone solicitations" — because the statute requires encouraging a purchase by the consumer, not from the consumer.

Listing Agent vs. Buyer Representative

Call Type Example Pitch DNC Defense?
Buyer's representative / direct purchase offer "I want to purchase your property" Yes — Coffey defense applies
Listing agent / representation pitch "I'd like to help you sell / list your property" No — service solicitation; DNC scrub required

PropScored data includes DNC flags from licensed skip trace providers. Always suppress DNC-flagged numbers before dialing unless the Coffey purchase-offer defense clearly applies to your specific call script.

Requirements for Live Calls

  1. Human caller only — no predictive dialer, no ATDS
  2. DNC scrub — PropScored data includes DNC flags; suppress before dialing
  3. No bundled services pitch — if the call includes a listing services offer, the Coffey defense does not apply
  4. Calling hours — 8 AM–9 PM in the recipient's local time zone (federal minimum; some states are tighter)
  5. Identify yourself — state your name and the purpose of the call within the first 30 seconds

6DNC Registry Compliance

PropScored-delivered leads include a DNC flag sourced from licensed skip trace providers. This flag indicates whether the associated phone number appears on the National Do Not Call Registry at the time of export.

Clients are responsible for:

  • Suppressing DNC-flagged numbers before any automated or solicitation-based outreach
  • Maintaining their own internal do-not-contact list and honoring opt-out requests within 30 days
  • Re-scrubbing phone numbers against the DNC registry before outreach if more than 31 days have passed since the data was exported

PropScored does not guarantee the real-time accuracy of DNC flags — registry data changes daily and the DNC flag in delivered data represents a point-in-time snapshot.

7State Risk Tiers

Several states have enacted "mini-TCPA" laws that add compliance requirements beyond federal law. These apply primarily to automated outreach (RVM, SMS, predictive dialers) — live human calls are generally not subject to these state statutes.

Risk Level States Key Statute What it Adds
AVOID (explicit RVM/voicemail statutes) FL, GA, CT FL § 501.059; GA SB 73; CT SB 1058 FL: explicit "voicemail transmission" ban for solicitations. GA: unlimited damages, vicarious liability, strict liability (eff. July 2024). CT: $20,000/violation.
High (mini-TCPA + elevated damages) TX, WA, OK, MD, MA, IL, OR, CA, NY Various State written-consent requirements + per-violation damages above $1,500 federal floor
Elevated UT, MN, WI, NJ, TN, VA Various Prior written consent + state enforcement
Moderate MO, IN, AL, CO, KY, RI State DNC Additional DNC registry scrubbing required
Federal standard All remaining states TCPA only Federal TCPA is the applicable floor

Note: These tiers apply to automated outreach only. Live personal calls are generally not subject to mini-TCPA statutes in any of these states.

8Data Use & Liability Limitation

PropScored conducts automated outreach to property owners on behalf of clients — including email sequences, direct mail, and ringless voicemail for leads who have provided prior written consent. This outreach is performed at the client's direction and for the client's benefit. Once outreach has been completed and leads have been delivered, PropScored's responsibility ends. PropScored does not supervise, control, or have any involvement in client-initiated follow-up communications.

What PropScored Is Not Responsible For

PropScored is not responsible for:

  • Any outreach conducted by the client or the client's agents using delivered data
  • Client violations of TCPA, CAN-SPAM, DNC regulations, or state telemarketing laws
  • Outcomes of client calls, emails, texts, or mail sent to property owners
  • Accuracy of phone numbers, email addresses, or mailing addresses after the date of delivery
  • Changes to DNC registry status after the data export date

Indemnification

By using PropScored's platform and receiving lead data, the client agrees to indemnify, defend, and hold harmless PropScored, its officers, directors, employees, contractors, and agents from and against any and all claims, liabilities, damages, losses, costs, and expenses (including reasonable attorneys' fees) arising from: (a) outreach conducted by PropScored on the client's behalf; (b) the client's use of delivered lead data; (c) any outreach, communication, or contact the client independently initiates with property owners; or (d) the client's violation of any applicable law or regulation.

Data Sourcing

PropScored sources property data from licensed data aggregators of public county records, court-filed foreclosure notices, and licensed MLS data feeds. All data sources are used in compliance with their respective terms of service. PropScored does not scrape, harvest, or access data through unauthorized means.

9Client Acknowledgment

By signing up for PropScored and accessing lead data, the client confirms that they:

  • Have read and understood these compliance guidelines
  • Authorize PropScored to conduct outreach on their behalf and agree to indemnify PropScored for any claims arising from that outreach
  • Accept sole responsibility for all independent outreach they initiate using PropScored-delivered data
  • Will comply with TCPA, CAN-SPAM, the National DNC Registry, and all applicable state telemarketing laws
  • Will not use PropScored data for any purpose that violates applicable law
  • Understand that PropScored is a data provider and not a licensed attorney; nothing in these guidelines constitutes legal advice