PropScored runs every step of the motivated seller pipeline so you only spend time on conversations that have already started. Here's what happens before a lead hits your inbox.
PropScored pulls from four categories of live public distress records — not behavioral predictions, not ad-captured form fills. These are documented financial events captured as they're filed, not sourced from a static or aged database. When a listing expires, a foreclosure notice is recorded, or a divorce filing or probate proceeding is opened, it enters our pipeline.
Properties with multiple signals score significantly higher than those with a single trigger — a seller who is both pre-foreclosure and tax delinquent is in a fundamentally different situation than one who only has an expired listing. The scoring model weighs over 165 data points to separate genuine urgency from background noise.
Contact information is sourced and verified for each record before any outreach begins. Each property is then scored 0–100 based on its full signal profile — equity position, time pressure, financial distress depth, and property history all factor in.
Only properties that clear a meaningful threshold move forward. The rest are filtered out — not because they aren't real homeowners, but because urgency without a genuine reason to sell rarely converts into a listing conversation worth your time.
PropScored reaches each seller across multiple channels — email, text, voicemail, and direct mail. Every message is written to the specific motivation type: a pre-foreclosure homeowner hears a different story than someone whose listing sat and expired.
Outreach continues across multiple touches until a seller responds or the sequence completes. The goal isn't volume — it's making sure a seller who is genuinely ready to talk doesn't slip through because one email landed on the wrong day.
Every inbound response — whether by email, phone, or mail — is reviewed before it reaches you. Sellers who express clear interest are routed to lead delivery. Those with questions get a thoughtful response first. Those who aren't interested are removed from outreach permanently.
You never receive a list of responses to sort through. The only thing that reaches your inbox is a seller who has already indicated they want to talk.
Each delivered lead includes everything you need to make the first call count — property details, owner contact information, the signals behind the score, any urgency flags, and a plain-English summary of why this seller scored the way they did.
Every lead arrives the same way. No dashboard to log into, no CRM to check. It comes directly to your email — already warm, already scored, already contextualized.